Prompt's TechBlog
New Prompt client brings social networking to pet owners
14 September 2007
Posted by Fiona Campbell-HowesWe're excited to announce that Prompt has signed a new US PR client, SNIF Labs.
SNIF Labs is headquartered in Boston and was formed by graduates from MIT's Media Laboratory. It has developed the world's first pet accessory that combines wireless sensing and social networking technologies to enhance the lives of dogs and their owners.
The SNIF Platform blends real-time activity monitoring for dogs with online social networking for humans to improve insight into the lives of dogs while enriching owners' relationships with other pet enthusiasts.
Prompt will service SNIF Labs from its Boston office, with an account team headed up by Prompt divisional director Maryellen Cronin.
# posted by Fiona Campbell-Howes at 4:19 PM 
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